Are you wondering which e-commerce platform you should choose? Well, the truth is that choosing the best e-commerce platform can be a tricky decision. The reason you need to make the best decision is that once you choose a platform, it will need significant time for implementation and run.
To select the top enterprise e-commerce platform the most important thing is that you need to be systematic and organized in your research. If you end up choosing the wrong enterprise e-commerce platform, then this can have a negative impact on your business.
In order to build your e-commerce business from scratch, you need to put a lot of efforts and time to make things work efficiently. Let’s look out for the most important things that we need to consider before choosing any e-commerce platfomr.
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9 Points To Consider Before Choosing An E-Commerce Platform In 2022
1. The selection needs to be a team effort
The mistake most organizations do is that they leave it up to the e-commerce and tech teams to select the e-commerce platform. Well, the vital aspect is that the selection should be more of a group effort.
There are times when you may need to hire a consultant. He can give objective feedback regarding the needs of your organization. The benefit of making so much effort is that you will end up picking an e-commerce platform that can meet your long-term requirements.
2. Gather the requirements first
Another mistake most of the businesses do is that they look at multiple e-commerce platforms right away. The problem is that such an approach can lead to a lot of confusion. Before considering any platform, you need to have a clear perception about the functional and the non-functional requirements of your e-commerce platform.
Once you have been able to gather the requirements, then you should look at the different options available. Now, a question that may come to your mind at this point of time is that how you should manage the requirement gathering related to the enterprise e-commerce platform.
First, you need to identify the objectives that answer why you need to switch to a new enterprise e-commerce platform. For example, there are times when organizations switch the platform because they feel that the cost is beyond them.
Sometimes a business wishes to become more agile, and there are times when you are keen to eliminate the vendor lock-in. At the same time, it is critical to identify the bottlenecks of the current enterprise platform.
You need to be aware of the technical restrictions, and the time overheads as well. There is also a possibility that your department may need some particular features in the e-commerce platform, and that can be the reason behind the switch.
For example, you may have an exclusive product- setup requirements, or you may require explicit system integration. If you want some new features in an e-commerce platform, then it is mandatory that you should have an idea about the impact of the features as well.
It is also crucial that you identify the operational requirements also before you pick up your enterprise e-commerce platform.
3. The scalability factor
Scalability is yet another critical factor to keep in mind when you are about to select your e-commerce solution. Ideally, you need to go for a platform that has a 99.9% uptime, so that your store can easily take about 8000 orders per minute.
4. Should allow customization
If you want to set up your business store, then you want to be in command of the customization. You want to customize your favorite theme to an impressive degree. There are times you wish to change colors typography, footer menus, headers, and homepage content. The platform should facilitate you in this regard.
5. The exclusive assistance of a successful manager
There are situations when you feel that your technical team needs assistance in managing an enterprise e-commerce platform. Now, this is where the role of the successful manager comes in. Ideally, your e-commerce platform should offer you the assistance of a successful manager.
He should be able to give you bi-monthly updates about the latest app launches. He should be willing to provide priority support. If your business is dealing with a time-sensitive issue, then the manager should be willing to give you the phone number and email address so that you can get the support in time.
6. Permit bulk changes
If you have a huge business, then you may feel the need to make bulk changes to your store. Your chosen enterprise e-commerce platform should allow scheduled bulk changes. You should be able to bring about changes in the inventory or product pricing.
The platform should allow you to make theme-level changes. There are times when you want to create anticipation before launch, so you wish to lock your store for a pre-determined duration. Ideally, the enterprise platform should offer you this facility.
When you choose an e-commerce platform, then you may want to integrate apps. However, you are skeptical about integrating random apps. In this case, it is mandatory that you should choose an e-commerce platform that verifies and checks the apps for you.
If we look at some examples, then at the moment Shopify has partnered with about 1100 app developers, and it checks the apps for its customers.
8. Must allow mobile app creation
Mobile apps are in trend these days, so the e-commerce platform should offer exclusive features in this regard. The platform should allow the brands to build iOS apps without requiring any technical knowledge. There is no denying the fact that mobile app feature is bliss for start-ups with a small budget.
Currently, Shopify Plus offers this innovative feature to its users.
9. Should offer integration with an automation platform
When you opt for your enterprise commerce platform, then ideally it should allow integration with an automation platform. For example, Flow is an automation platform that facilitates the Shopify merchants, so that they can manage the order management or inventory. Flow allows the backend customizations as well, and that adds up to the element of productivity.
Conclusion: Points To Consider Before Choosing Your Enterprise E-Commerce Platform
Now, when we assess the criteria mentioned above, then we will notice one thing. Shopify Plus is one of those enterprise e-commerce platforms that fit the mentioned criteria. It seems that this platform can turn out to be a suitable option for most of the businesses out there.
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